What is link building? A definition: getting other websites to link to your website with the purpose of improving your own rankings in Google and other major search engines. Links have always been treated as “votes” for online popularity of a site. Through inbound links, search engines can not only analyze the popularity websites but […]

Are you a webmaster that had received an email that Google sends regarding the mobile compatibility of your site? During the previous SMX West meet, topics on the upcoming mobile update on Google’s ranking algorithm for mobile devices were discussed. This algorithm update is said to be rolling out on April 21 this year. Here […]

In a recent Google webmaster discussion, the topic of page loading (or page speed) came up and was discussed. It is one of the determinants if a site is mobile friendly or not. Come to think of it, longer page loading times often results to users clicking away from the site or going back to […]

The ship has sailed when brick and mortar businesses would advertise on the local phone directory and rely on word of mouth. The present day customers are almost online and this is a must for small businesses to meet their potential clients or customers’ online hangouts. Besides the obvious, there are two main reasons why […]

Today’s technology has totally changed companies do their own businesses. Technology permits businesses to automate manual operations and processes must faster. The tradition of using technology is often used through point-of-sale (cash register systems), personal computers for spreadsheets and word processors but another technological advancement is the Internet. It created a new form of communication […]

Thinking back how businesses are done a few decades ago; no emails, no Internet, no Mobile Marketing, telecommuting or even smartphones. Today, communications are instantaneous and huge amounts of data move through the Internet as well as powerful tools are quickly implemented to support business functions. With the advancement of technology, business enterprises of all […]

Online research has been essential with the proliferation of the use of Internet as a major tool in today’s businesses. What was once done on libraries, visitations to experts and phone calls is totally changed. Experts can now be contacted by email and information and other detailed specifics on a certain topic is now available […]

Just recently, there has been a lot of speculation about Google’s intentions with mobile search. Google has now announced on Webmaster Central that confirms it. On our previous blogs, having a mobile-friendly website is essential to a successful Search Engine Optimization strategy this 2015. And just these previous weeks, Google has officially announced that they […]

It may sound magical, the more content that is created – assuming that content is unique, of good quality and catches particular interest of the targeted purchasers – the more customers are reached and attracted. This is the main idea of content marketing; businesses are marketed through the active creation of content. Even if content […]

Aside from a great deal of hard work and dedication, considering other motivating factors, setting aside realistic time to invest in your goals and to clearly define what it is you want from life and plan how to get there. The details can sometimes be a blur when trying to plan out the finer points. […]