Thinking back how businesses are done a few decades ago; no emails, no Internet, no Mobile Marketing, telecommuting or even smartphones. Today, communications are instantaneous and huge amounts of data move through the Internet as well as powerful tools are quickly implemented to support business functions. With the advancement of technology, business enterprises of all sizes have improved their operations and helped turn small local businesses into global brands. Communications Mobile phones have become business necessities for owners and employees. Phones are the communication lifelines of today’s demand in communications needs. Smartphones raises the bar with the access to the Internet, email, text messaging and social networking are other advances in relaying messages through the Internet as it keeps businesses stay connected to their customer bases and improve internal communications. Marketing The use of modern technology has helped small businesses from the restrictions of printed ads when it comes to reaching new and existing customers. The use of Internet marketing ranges from having a simple website, advertising on search engines to online product sales. Mobile marketing is the today’s new frontier that reaches people through text messaging, advertising on mobile applications. Customer Service Technology allows businesses to be closer to its customers. This is a fact. Businesses can use emails to answer questions, offers online chat with the goal of helping customers visiting the business website; customer service representatives are equipped with the latest phone technologies to handle phone inquiries. With today’s technology, customers are given a choice to contact a company. Productivity Small businesses need to squeeze every ounce of productivity out of their operations. This may range from printing out marketing materials in providing better customer service through email or online chat. Productivity’s key is to keep employees focused when using technology and using it correctly. To some extent, phone calls are more effective than using email to convey points. Common sense proves that providing employees with the right and effective hardware, supported with updated and licensed software will keep employees working at peak proficiency. Linkage Web Development can help you with your business website. We have the experience and the know-how to take full advantage of today’s technology. We are currently based in Baguio City, Philippines and we are always ready to serve local businesses within or outside the city. You may find our contact information through our website http://www.linkage.ph or through our Facebook page https://www.facebook.com/LinkageWebDevelopment . We look forward to working with you soon!